District 11
NAMING / DESIGN / BRANDING / ILLUSTRATION / ENVIRONMENTAL
We were tasked with developing a name as well as a brand identity for a multi-franchise restaurant group. The first restaurant that launches in Glanmire, Co.Cork required an identity which reflected its target market and offering - a welcoming, high end venue which would entertain families, couples and groups for dining, evening drinks and occasions.
The second location which was located in Ballincollig, Co.Cork was to have a more casual, American diner style serving burgers, pizza, ice cream and desserts and the branding had to be adapted to suit a younger target market. This second location took on a different colour palette while the logo remained consistent with the main brand.